University Project
Farfalla is a bow tie brand-name, it is specifically aimed at young man between the ages of 20- 30 who pays great attention to appearance, who wants to be original but without being eccentric.

I was requested to design a logo “ Farfalla” that mean butterfly in English but it is also refereed to bow ties. In addition I had to design the packaging which had to reflect the shape. The simple lines of the packaging allow us to use it as a patter which can be repeated over and over again. Because it is a geometric module we can create various compositions as I demonstrate in the photos.

All the images have been used only as examples and not for commercial purposes. They belong to their rightful owner.

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©  2015  //  @teo155 for Matteo Giuseppe Pani